Probelle Beauty
website set up • instagram management • content creation
Probelle offers performance-based beauty and personal care products. Their target market is millennials and older. They sell B2C and B2B.
I worked with them to launch a new website pro-belle.com and create and manage content for their Instagram @probelleofficial.
A heavy portion of their business was coming from Amazon. I worked with them to accomplish their goal of converting more of their Amazon customers over to their website. I did this through serving ads on social media, building emails lists, launching email campaigns, creating marketing collateral, and influencer outreach.
Note: When viewing the live website and Instagram feed, please bear in mind that these designs may now have been altered by the client.
portfolio
bonitaluxe
Bonitaluxe
website set up • instagram management • content creation
Bonitaluxe is a start-up beauty brand geared towards generation Z and millennials. The brand launched with two products.
I worked with them to launch their new website bonitaluxe.com, their blog, and create and manage content for their Instagram @bonitaluxeofficial.
Their goal was to grow an audience and position themselves as a trendy, inclusive, and fun brand. I helped them establish their unique tone and identity online. I strategized ways to grow their online presence by hosting social media giveaways, serving ads via Instagram and Facebook, designing marketing collateral, and influencer collaborations. To date, the brand has over 9,000 followers.
Note: When viewing the live website and Instagram feed, please bear in mind that these designs may now have been altered by the client.
portfolio
Prolana beauty
Prolana Beauty
website set up • instagram management • content creation
Prolana is a professional nail care brand. Their target market is comprised of nail salons and beauty supply stores.
I worked with them to launch their website prolanabeauty.com and create and manage content for their Instagram @prolanabeauty.
Their goal was to revamp their online presence, simplify the contact and order process, and attract more direct-to-consumer business via Instagram. While designing their website, I made it a point to showcase the authentic reviews from customers to drive e-commerce sales and make it easier for buyers to get in contact with their sales team. Through their “About” page, I reassured the buyer that, with over 20 years on the market, Prolana is the number one choice in reparative nail treatments for salon professionals.
Note: When viewing the live website and Instagram feed, please bear in mind that these designs may now have been altered by the client.
